I am IT professional specialised on User Experience. Through my work I design and build a customer experience that balances, if not maximises, user satisfaction and service efficiency.
I have studied Applied Informatics and started working on IT industry from very young age to be benefited from the interactive learning of real time work experience.
I have worked with private, public and non-profitable organisations to gain a spherical view and meet different sectors needs. I was mainly involved on website and online systems design and development, focusing on accessibility and usability perspective. I am currently working with The City of Edinburgh Council on digital transformation project and ways to make digital services efficient and accessible to as wider audience as possible.
My goal is to make online services simple because through my experience I found that this is the biggest challenge for both sides, customer and service provider.