Carlos Ariza Soto

HEAD OF DIGITAL CHANNELS
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Carlos Ariza Soto

HEAD OF DIGITAL CHANNELS

Biography

Carlos Ariza holds a degree in Computer Engineering, an MBA in managerial development (from the University of Alcalá Henares) and a Master’s degree in Business Management and Marketing. He has more than 20 years of experience in technological and strategic consulting, execution and management of technological projects, building high performance teams in complex and innovative environments. In the last 7 years, focusing on digital transformation projects.

He is currently responsible for the Digital Channels Unit at Neoris with more than 70 enthusiastic and dynamic people working on tactical projects of digital transformation.

“Our customers are using technology to transform how they interact with their customers, what they sell, how their employees work and make decisions, and how to optimize their business. Digital channels powered by new digital capabilities and continuous innovation, contribute to the rapid attainment of new and higher levels of competitiveness ”

“My role as Head of Digital Channels is to contribute to change the world in this 4th Revolution wich is the Digital Era, playing a role of facilitator and / or leadership in the Digital Transformation projects of my clients, and helping to provide a continuum and growing business value, embedding digital assets with higher value content “

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